The Robinson LibraryTHE ROBINSON LIBRARY
The Robinson Library >> Economics
logo

Agricultural Industries


CONTENTS

Clarence BirdseyeClarence Birdseye
learned how to freeze food without losing flavor by watching Inuit fishermen, and used what he learned to become the founder of today's frozen foods industry. He was also a taxidermist, natural scientist, inventor of a process for converting sugar cane waste into paper pulp, and expert at Chinese checkers.
Gail Borden, Jr.Gail Borden, Jr.
patented the process for condensing milk in a vacuum in 1856. The success of his invention allowed him to found schools for freed blacks, support poorly paid teachers, and help establish what is now Baylor University.
John DeereJohn Deere
demonstrated the world's first steel plow in 1837, and was producing 1,000 of them annually within 10 years. He was also responsible for the first plow steel ever manufactured in the United States.
Arthur GuinnessArthur Guinness
established Guinness Brewery in Dublin in 1759 and within ten years was exporting his trademark Extra Strong Porter to England. His sons and grandsons subsequently introduced the brand to consumers around the world.
George Albert HormelGeorge Albert Hormel
established a small meatpacking business in a small town at a time when the vast majority of the meat business in the country was controlled by five Chicago-based companies. He overcame his disadvantage by focusing his efforts on pork and by emphasizing quality over quantity, and Hormel soon became a leading brand.
James Lewis KraftJames Lewis Kraft
began buying and selling cheese in 1903 and by 1909 had established the foundations of what is now the second largest food and beverage company in the world. In 1916 he patented a process for pasteurizing cheese so that it would resist spoilage and could be shipped long distances.
Franklin Clarence MarsFranklin Clarence Mars
began making and selling candies at the age of 9, but did not enjoy true success until he was in his 40's. That success began with a chocolate malted milk bar called Milky Way. He was subsequently responsible for the Snickers and Three Musketeers bars.
Cyrus Hall McCormickCyrus Hall McCormick
patented his mechanical reaper in 1834. Although his was not the first, it became the most successful because of his innovative marketing method, which included a payment plan and an unprecedented written guarantee.
Gustavus Franklin SwiftGustavus Franklin Swift
began his meat packing and shipping business by purchasing a heifer for $19, butchering and selling it, and then using his $10 profit to repeat the process.

The Robinson Library >> Economics